February 17, 2016
Social Media Is a Requirement For Your Small Business

Social media is requiring the small business owner to fundamentally rethink their business models. Social media is now a requirement for any entrepreneur that is starting a small business.

The increased usage in open source technologies and the capabilities Continue reading

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July 14, 2015
Effective Marketing Strategies with Facebook

Small businesses are always looking for effective marketing strategies and for a very long time Facebook was the great equalizer. Facebook actually allowed the customers to decide how effective your marketing strategy would be. Unfortunately the rules have changed drastically Continue reading

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May 12, 2015
Small Business Owners Know Everything

They are called entrepreneurs, but they are also referred to as “know-it-alls.” Small business owners are a rare breed, successful ones anyway. Most of them have a similar story, they outworked their coworkers, then they outworked their bosses and when there were no rungs left to climb on the ladder they had to make a tough decision; do you stay with a guaranteed pay check or do you gamble and start your own business?

It is a life altering decision and one most people make without knowing all the facts. When you are the boss, when you own a company everything is on you. Customers do not want to hear that your employees weren’t up to par, your employees don’t want to hear that there aren’t enough sales to make payroll and no one cares how many hours you work. You can work 12 hours a day, 7 days and week and people will ask why you only worked half a day when there are 24 hours in each day. It is truly one of the toughest things and biggest risks you can take but if you succeed the pride you feel in your accomplishment is amazing.

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